E>const char* = "test for string";
E>

4.2/2

A string literal (2.13.4) that is not a wide string literal can be converted to an rvalue of type “pointer to
char”; a wide string literal can be converted to an rvalue of type “pointer to wchar_t”. In either case,
the result is a pointer to the first element of the array. This conversion is considered only when there is an
explicit appropriate pointer target type, and not when there is a general need to convert from an lvalue to an
rvalue. [Note: this conversion is deprecated. See Annex D. ] For the purpose of ranking in overload resolution
(13.3.3.1.1), this conversion is considered an array-to-pointer conversion followed by a qualification
conversion (4.4). [Example: "abc" is converted to “pointer to const char” as an array-to-pointer conversion,
and then to “pointer to char” as a qualification conversion. ]

wchar_t * p = L"test for string";